Our Story

The web is a powerful creative tool, but its true power is still out of reach for most of us. To be a “creator” you need to know how to code & design. Or you can post on social media, but this confines your creativity to a tiny box.

A passionate tech entrepreneur for 20+ years, Dan believes that web creation should be accessible to everyone. To make this possible, he had the idea to turn all the great products like Instagram, Spotify and Venmo into components that you can simply drag and drop to make a page.

Peter, a pioneering social entrepreneur and long-time friend, saw how this idea could unlock the full creative potential of humanity. He joined as CEO to lead this mission, and thus Tree was born.

Welcome to the web reimagined.

Sincerely,

Peter Thum

Peter Thum

Co-Founder & CEO

Dan Sutera

Dan Sutera

Co-Founder & CPO

Jake Peyser

Jake Peyser

Lead Engineer

Kosta Palagachev

Kosta Palagachev

Engineering

Sebastijan Dumančić

Sebastijan Dumančić

Engineering

Luka Buljan

Luka Buljan

Engineering

Vlatko Vlahek

Vlatko Vlahek

Engineering

Eddie Luong

Eddie Luong

Design